We create experiential magic, digital mischief, social-first storytelling, and content that actually gets watched (and shared… and loved).
We create brand connections.
And we do it all with insights, strategy, and swagger.
(And modest about… kind of.)
We’re in the business of brand connections, the real kind. The kind that makes people feel something, do something, and remember who made it happen.
Our expertise? Creating immersive experiences that fuse culture, creativity, and conversation. From brand activations that stop traffic (and start trends), to content that feels more like entertainment than advertising, to digital and social campaigns that earn attention. We build moments that matter.
(And impossible to ignore.)
We create communications that connect, captivate, and conver. Whether it’s a jaw-dropping brand experience, a scroll-stopping social campaign, or content that earns its place in culture, we know how to make people take notice.
With fully integrated firepower across every discipline, we deliver seamless, end-to-end solutions that feel anything but cookie-cutter. Strategy, creative, content, digital, social – we bring it all together to build brand connections that stick.
We spark conversation. We build connection. We drive action.
And we do it with brains, boldness, and just the right amount of bravado.
Brand experience is the way people feel and interact with your brand across every touchpoint, whether that’s through events, activations, digital content, packaging, or even customer service. It’s about creating memorable, engaging moments that bring your brand to life and build emotional connections with your audience.
Creating a brand experience starts with understanding your brand’s purpose, audience, and values. From there, it’s about designing moments, physical, digital, or hybrid, that reflect your brand’s personality and resonate emotionally. At HAVAS Blvd, we blend insight, creativity, and strategy to craft experiences that spark connection and drive measurable impact.
Brand connection is the emotional bond people feel with your brand, when they don’t just recognise your logo, but relate to your purpose, values, and personality. It’s built through consistent, meaningful interactions that go beyond selling, and instead invite people to feel something, share something, or be part of something.
To create brand connection, you need to understand your audience deeply, show up authentically across every touchpoint, and deliver experiences that reflect who you are and what you stand for. At HAVAS Blvd, we use creativity, cultural insight, and storytelling to help brands forge real, lasting connections with the people who matter most.
An experiential agency designs and delivers live, digital, and hybrid brand activations that engage audiences through immersive experiences. This could include pop-ups, large-scale events, installations, or interactive campaigns, all crafted to spark emotion, build connection, and leave a lasting impression.
A brand experience specialist plans, designs, and delivers activations or campaigns that engage audiences and bring brand stories to life. This could include live events, immersive installations, pop-ups, interactive content, or digital activations, all crafted to create meaningful and memorable brand moments.
Brand experience is measured both qualitatively and quantitatively. Key metrics might include audience engagement, event attendance, dwell time, social media reach and sentiment, earned media coverage, and post-event surveys to gauge perception shifts. At HAVAS Blvd, we use data and analytics to track effectiveness and refine our approach.
A well-designed brand experience builds loyalty, strengthens brand perception, and drives advocacy. It transforms audiences from passive consumers into active participants, helping your brand stand out in a crowded market and fostering emotional connections that can’t be achieved through traditional advertising alone.
Customer experience is the overall journey someone has with your brand, from browsing a website to after-sales service. Brand experience focuses on curated, often live or interactive moments that bring your brand to life, create emotional resonance, and leave a lasting impression. Together, they form a holistic view of how people perceive your brand.
In today’s saturated market, audiences expect brands to offer more than just products or services, they want authentic connection and memorable moments. Brand experience helps cut through noise, humanises your brand, and turns awareness into engagement and loyalty.
A brand experience agency will partner with you to understand your audience, brand story, and goals, then design and deliver creative activations, events, and campaigns that bring those stories to life. At HAVAS Blvd, we also provide strategic insight, creative ideation, production management, and measurement to ensure every experience delivers value.
Any organisation looking to deepen engagement, launch a product, shift perception, or create memorable brand moments can benefit, from consumer brands and corporates to not-for-profits and government. Whether you’re planning an immersive activation, live event, or digital campaign, a specialised agency helps bring your vision to life.
The best agencies combine creativity with strategic thinking, production expertise, and a deep understanding of audience behaviour. At HAVAS Blvd, we bring together integrated capabilities, bold creative ideas, and data-led insights to craft experiences that aren’t just memorable, but meaningful and measurable.
Look for an agency with a strong creative portfolio, relevant industry experience, and a collaborative, client-centred approach. Consider how they use data, creativity, and strategy to deliver work that aligns with your goals, and don’t be afraid to ask for case studies or examples of measurable results.
At HAVAS Blvd, we blend creativity with strategy, data, and production expertise to craft experiences that truly resonate. As part of the HAVAS network, we offer the agility and personalised approach of a specialist team, backed by the resources and insights of a global group. Our integrated model means we think beyond single activations to build brand experiences that drive lasting impact.
HAVAS Blvd is a brand experience and experiential marketing agency within the HAVAS Network and part of the Australian HAVAS Village – a group of creative and media agencies with offices in Sydney, Melbourne and Brisbane. We work alongside HAVAS Red and other specialist teams within the Village to offer clients seamless, integrated communication strategies, from PR and social to content, creative and live experiences.
We work across a diverse range of sectors, including automotive, consumer goods, technology, retail, lifestyle, finance, and more. Our approach is grounded in understanding each client’s audience, brand, and objectives, so we can craft tailored experiences that deliver measurable results.
Absolutely. While experiential is at our core, we also offer strategic planning, content production, social media activation, digital engagement, and creative ideation. Working within the broader HAVAS network, we help brands tell a consistent story across every touchpoint.
Take the next step and reach out today.