5 INTERNAL COMMS TRENDS: NEW WHITE PAPER EXPLORES CHANGING EMPLOYEE ENGAGEMENT TACTICS
The pandemic invited us to forget what we thought we knew about employee engagement. Challenged to devise new ways to unite and inspire people working remotely in a time of heightened anxiety, we learned a lot. Five things in particular became crystal clear: More is more: Consistent communication is the employee’s love language. Messaging from the inside out: An investment in internal comms […]
Rethinking B2B and B2C: A Case for Person-to-Person (P2P) Communications
Consumers are engaging with brands in whole new ways, contends a Red Havas white paper released today, and it’s time for brands to respond by getting more personal. People today are craving connection, and they expect companies to communicate with them in the ways they prefer and on the issues they care about most. The […]
Leading Through Crisis: Communications Lessons and Opportunities
“Keep calm and carry on,” stated the British government to boost morale and prepare its civilians for attacks during World War II. That authentic message has transcended generations and is now being used as a mantra for mental strength as we continue our battle against COVID-19. Finding the right message and striking the right tone […]
Havas Australia launches entrepreneurial initiative to help industry professionals impacted by COVID-19 turn their side hustle into their main event
It is estimated that two thirds of Australians have a side hustle, but for many people over the last few months, those side hustles have fast become their only hustle. And as anyone who has started a successful new business knows, it requires a lot of advice, support and specialist skill, to get a business […]
Canteen appoints Havas as Master Agency of Record
Havas has been appointed by youth cancer organisation, Canteen, to develop its integrated brand experience, strategy and marketing direction. Established in 1985 by a group of young cancer patients, Canteen has grown to become the national support organisation for young people aged 12-25. Whether it be their own diagnosis, a family member’s cancer journey, or […]
Sydney Water launches the Small Change Shop as part of integrated campaign by Havas Village
Sydney Water has launched Small Change Shop, an activation that will travel around Greater Sydney encouraging Sydneysiders to make small water saving changes for the drought. Visiting over 25 shopping centres and community events across Greater Sydney from October 2019 to February 2020, Small Change Shop is trading popcorn for water-saving pledges. From committing to […]
Havas Blvd’s Executive Director, Kate Smailes, appointed to board of Australian Institute for Motor Sport Safety
The Australian Institute for Motor Sport Safety (AIMSS) has appointed communications specialist Kate Smailes to its eight-person board, currently comprised predominantly of engineers, designers and researchers. AIMSS, which was formed in 2007 by the Confederation of Australian Motor Sport, the governing body of motorsport, is also directly connected to the Federation Internationale de l’Automobile (FIA), […]